Traffic Channel Fit Quiz
Answer four quick questions about your business, goal, budget and time, and get a prioritized list of which traffic channels to focus on first.
About your business
Each specific channel (Google Search/SEO, Google Business Profile/local SEO, LinkedIn, Instagram/TikTok, email, Google Ads/Shopping, Meta ads, YouTube/blog content, community platforms, and partnerships/referrals) starts with a fit for your business type, then gets adjusted for your goal, budget and available time. For example, paid channels rank much lower with a $0 budget, and time-intensive organic channels rank lower when you only have an hour or two a week.
The two highest-scoring channels are your Top Priority, the next two are Worth Testing, and the rest are Lower Priority for Now — meaning revisit them once your top channels are running well or your budget/time increases.
Once you have your priorities, the Free Traffic Strategies and Paid Traffic & Advertising guides walk through how to actually execute on each channel.